Specialists of the American Color Institute of Pantone (Pantone Color Institute) determined the main color of 2022. They will be the shade of blue with the addition of purple-red subtonum, reported on the organization’s website.
“combining the quality of blue, but at the same time possessing a purple-red tint of Pantone 17-3938 Very Peri demonstrates energetic, joyful mood and dynamic presence that encourages bold creativity and imagery,” the TASS leads the words executive director of the Institute Leatrix Eisman.
In Pantone, they noted that as they exit the presentation of people and standards change, and the real and virtual life begin to intersect in a new way. “With the development of game trends that grow popular with the popularity of the metavelined and lifting of the creative community in the digital space of Pantone 17-3938 Very Peri illustrates how … Color trends in the digital world are manifested in real and on the contrary,” is indicated in a press release.
Pantone Color Institute is a Pantone Research Center, which is engaged in experimental work with color and its influence on various industries (fashion, printing, interior design, advertising, cinema, etc.). The Institute defines the main color since 2000. In 2021, the organization chose two main colors of the year at once – deep gray Pantone 17-5104 Ultimate Gray (“Almaty Gray”) and bright yellow Pantone 13-0647 illuminating (“Illuminetting”).