“NAR”, which continues its customer -orientation strategy, announced customer service indicators for the first quarter of 2022. Calculations show that NAR customers prefer to use the Nar+application, which in a matter of seconds allows many important operations, such as checking the balance, activation of a new tariff and choosing an Internet package.
Thus, in comparison with the last year, the use of the Nar+application increased by half a million and amounted to 6.6 million. If it is necessary to obtain operational answers to questions to the aid of subscribers, an online chat is built into the application. During the reporting period, subscribers received answers to their requests during the first 24 seconds.
Against the background of the fact that NAR subscribers prefer to carry out more and more operations related to numbers through the application, there is a decrease in the number of calls to call centers and visits to NAR service centers. In the first three months of 2022, the number of calls to the call centers 777 and visits to NAR service centers decreased by 17%. 93% of the requests received in the call center were resolved from the first call. 89% of visitors to service centers praised the level of service provided.
Azerfon (NAR brand) began its activities on March 21, 2007 and in a short time became one of the leading companies in the field of telecommunications and mobile communications in Azerbaijan. For the first time in the country, NAR introduced 3G technology and launched a branched network of 4G. The company is a leading mobile operator in the country for the customer loyalty index for the last 3 years.